When cultured stone began to take over the market, natural stone producers created this product to counter.

Natural thin veneer stone was developed by natural stone producers as a response to the growing popularity of cultured stone. Cultured stone is often perceived as a more cost-effective, lightweight, and easier-to-install alternative to traditional natural stone. To compete in the market, natural stone producers introduced thin veneer options that offer the aesthetic and durability of natural stone while being lighter and easier to handle and install. This innovation allows builders and consumers to enjoy the beauty of natural stone without the challenges associated with its weight and installation requirements.

In contrast, engineered stone, composite stone, and synthetic stone do not maintain the same level of authenticity and natural aesthetic that natural thin veneer stone provides. These alternatives are typically made from manufactured materials or mixtures that lack the true geological characteristics of natural stone, which is what sets the thin veneer apart as a direct competitor to cultured stone. Thus, the introduction of natural thin veneer stone effectively addresses the market demand for a more authentic-looking product while still catering to the advantages offered by cultured stone.